Medlife is India’s largest online pharmacy and one of the fastest-growing healthcare platforms. The company is simplifying healthcare, making it comprehensive, affordable and effective in 29 states and over 4000 cities and towns across the country. As a one-stop-shop, Medlife has established itself as a leading pharmacy and is quickly making inroads into the diagnostics and wellness space.
The PR approach for Medlife is centredon garnering quality pieces for the brand and its leadership team. As an agency, we have been instrumental in driving coverage for their company profiling interviews, thought leadership pieces by company spokespersons, brand announcements, new product launches through both digital and offline PR campaigns, events, social initiatives, and all other ongoing brand campaigns.
We have also been instrumental in leveraging different domains including Finance, Marketing, and Healthetc. in the media. Media counselling has been key in the PR campaign. The Agency consistently works on ensuring that the right target media is tapped for Medlife and generating the right messaging for them.
17 Feb, 2019